Social media policy - PROTECTING your organisation

We have researched dozens of social media policies and researched the most common problems with social media.  We have captured the most helpful and practical elements of these policies below to help you protect your organisation.  We suggest you consider the elements below in your social media policy:

Personal opinions – clarify that opinions are personal, not corporate

Responsible actions – representing brand/organisation even in personal time, clarify this in employee policies/handbooks

Open about activity and support required -  individuals share awareness of activity and if stimulate media/controversial interest/debate seek corporate comms support

Timely approach– deal with others’ opinions/questions efficiently 

Expert knowledge – generously share knowledge as part of community

Considerate approach– brand, logos/trademarks, values, confidentiality, financial disclosure, customer information, others’ opinions

Truthful – don’t pretend to be someone else or hide vested interest

If you have any questions, please don't hesitate to get in touch either by phone on 07734 932 578 or emailing us at info@perceptivepartners.co.uk